Whenever you are looking forward to start a new business, having the right advice pertaining to the legal aspects of your business is paramount. Not only is this advice required when you start your business but also when your business begins to develop. The need for legal advice makes it vital for any business to find a law firm that ... Read More »
Whenever you are looking forward to start a new business, having the right advice pertaining to the ...
If I have a dime for every time someone tells me that marketing’s job is to “make things pretty”, I’...
Organizations and corporations face complex challenges. In the wake of economic crisis, many compani...
If I have a dime for every time someone tells me that marketing’s job is to “make things pretty”, I’d have enough to buy a nice car. It is a common misconception that marketing and branding is all about looks and the ‘wow’ factor. Oftentimes, this is all what people focuses on, which can be the biggest pitfall in marketing because this ... Read More »
Organizations and corporations face complex challenges. In the wake of economic crisis, many companies collapsed never to wake up again. Currently, almost every other business is battling with climatic change, stiff competition, inequalities in their industries and the greater widening gap between their needs and the available resources. These challenges are being felt all over the world and are not ... Read More »
Linking building is probably the best way to enhance your site’s SEO. Good link building tells search engines that your site can be trusted, since those linked websites lend their credibility. And one of the easiest ways to conduct link building for your site is through directories. Online directories welcome more entries so they can offer more to their customers. ... Read More »
Laws are absolutely necessary to regulate individual and business activities. But sometimes it so happens that business and technology moves ahead while legislation fails to catch up with the times. Outdated laws not only cause inconveniences and obstructions for businesses, but also lead to lawsuits and damage to your company’s reputation. Knowing about outdated laws will help you navigate legal ... Read More »
Before You Embark This “Freelancer’s Guide to the Galaxy” by FreshBooks covers many peaks and valleys of the freelancing lifestyle. Throughout the course of your freelancing career, you’ll come to many forks in the road. Use this guide to help you navigate your own “freelancing galaxy.” Brand Yourself One of the most important things you will need to do as freelancer ... Read More »
Social media is an extremely efficient way to make people aware of your brand and gain customers. Platforms like Facebook and Twitter tap into the human need to socialize. If you run a business, B2B or B2C, you can’t avoid being on social media. However, if you don’t have enough time, skill or experience to work on your social media, ... Read More »
A big question you’ll face when you run your own business is – How am I going to compensate myself? So, there are three basic ways you can compensate yourself: Dividend Salary Shareholder Loan The biggest challenge in picking between dividend and salary is the fact that, in the short run, there is no difference between the total tax paid ... Read More »
Sometimes, we get so stuck in the rut of operations that we forget (or don’t get the time) to attract new customers. And that is the death of a business! If you see yourself in any of these situations, it’s time that you focused on marketing. You don’t know the demographic of your customer well enough You don’t know the ... Read More »
Your patents, trademarks, copyrights and industrial designs are all Intellectual Property. When you have put in efforts to create something new, your inventions and ideas must not only be protected, but should also be leveraged to obtain some benefit or gain. These gains and profits can be realized by selling your rights or by commercialising your IP. Commercialization of intellectual ... Read More »