Website Loading Time
A website with a poor load speed is certainly going to decrease your web traffic. In fact, for sites such as a local business websites, the load time become even more critical. This is because a person visiting your website may be in need of quick information and if he sees your website taking the time to load, he will move out. Moreover, it will affect your ranking on Google. Hence, your user experience should be enhanced so that visitors don’t leave your website immediately. So what should be done? How can you make your website load faster? To answer your questions, here’s what you should be doing.
Choose the Right Website Host
Your website data is stored with a web hosting service. Therefore, you need to choose a website host whose speed is not slow. For this purpose, you will have to either upgrade your existing website host plan or select another web host that helps your accounting website to load quickly.
Avoid choosing a shared host as they don’t have the bandwidth to provide fast hosting speed. Some of the most popular hosting providers you can use are Bluehost , WPEngine, Pagely and Flywheel. Today, there are websites that consider dedicated hosting where you are the only one to access the server. Another method is to use a Virtual Private Server (VPS) where a physical computer is partitioned into many servers and each has its own operating system.
Website caching is useful to increase your website’s load speed. All you need to do is add the right caching plugins to your medical website that are available for free. Some of the best plugins for website caching are W3 Total Cache and WP Rocket to name a few. These plugins generate static HTML files of your webpages and display them. In other words, they deliver snapshots of past versions of your website thus, reducing the number of requests to your server. Once you have installed these plugins, turn it on and indicate that you want to cache pages. It will automatically cache your webpages in the background. As a result, when a user visits your medical webpages, the cached version will be served and this saves multiple requests to your server. This makes your medical website load faster.
Use Content Delivery Network
Minify Your Codes
Evacuate Themes and Plugins
If you have a WordPress website, then you may be using multiple plugins and themes for your medical website. These themes and plugins can be responsible for slowing down your website speed. To improve your website speed, delete all the unnecessary and inactive themes and plugins. For this purpose, you do not have to install any software and can manually get rid of them.
Lazy Load Your Images
The size of the images can significantly affect your medical website’s loading time. If you do not wish to reduce image size, then you can consider lazy load for your images. This means that your images will load only when a user scrolls down to the part where the images are placed. There are multiple plugins for this such as BJ Lazy Load. With these plugins, your webpages load faster since fewer images load at once.
Optimize Your Website
Optimizing your website is an important step to boost your medical website speed. You can even optimize your website images, homepage and your database as well.
You can optimize your medical website by reducing content on your page. Just make sure you provide necessary details such as the services you offer, the location of your clinic, time, and contact details. Homepage optimization is important because this is the first place where visitors will visit your website and you cannot afford for it to take too long to load.
Image optimization is also crucial and therefore, there are a few plugins such as WP-SmushIt that compress your images. The images are compressed without affecting the quality of your images.
Database optimization also helps you have a quick loading website. Plugins such as Optimize Database After Deleting Revisions, WP-DB Manager, and WP Optimize can help you to optimize your database. If you have a WordPress database configuration, one of the problems is storing of unnecessary data. This data includes post revisions, spam comments, and trash. If you do not remove these data periodically, then it can slow down your medical website.
Eliminate Duplicate Scripts
Use Expires Headers
Using Expires Headers can avoid unnecessary HTTP requests on successive page views. When a user visits your medical website, some of your website files will be stored on their computer until they visit the next time. If there’s an expiration date in the file header, then these files will be stored on their computer for that specific period of time. Usually, the default period is 24 hours but you can modify the Expires Header as per your preference. When you increase your expiration time, your server does not get affected and the page load quickly for users. Expires Headers are mostly associated with images but are used for scripts and style sheets too.
Now you aware of how to make your medical website load faster and so do not delay in implementing these recommendations. You can use these recommendations for your medical website both for desktop and mobile versions. Thus, it helps you create a superior user experience when it comes to loading your websites on different interface. If you are unable to manually make changes to your website, then it’s recommend you contact a professional marketing firm to help you out.